REL Field Marketing - Business All-Star Accreditation
Paula Lawlor Thought Leader - Shopper Marketing
REL Field Marketing and Paula Lawlor has successfully navigated 3 rounds of auditing which proved her performance, trust and customer-centricity.
The auditing process has left us in no doubt as to REL Field Marketing and Paula Lawlor’s suitability for Business All-Star accreditation and her inclusion in The Register of Irish Business Excellence (TRIBE).
– Kieran Ring, Deputy Chair, Adjudication Board
About REL Field Marketing & Paula Lawlor
“REL Field Marketing Ireland is an Advantage Smollan Company combining all the benefits of our global reach and best practice together with a performance-related fee approach and more than twenty years of local field sales expertise in Ireland driving a real competitive advantage for our partners”.
We have operated in Ireland since 2009 and currently have two offices; one in the UK and one in Dublin.
We build solutions and contact strategies that help you win where people are engaging with or buying products
Sampling |experiential | active selling |retail staff training | event management
Strategic sales | tactical sales |merchandising
SHOPPER EXPERIENCE MEASUREMENT
Mystery shopping | auditing | customer satisfaction | crowd sourcing | brand audit
Perfect store dashboarding | single & multi-market reporting | retail analytics
REL – Loved by our people – First choice for customers.
Paula Lawlor is Business Unit Director at REL Field Marketing with responsibility for Ireland. She has spent many years in the field marketing industry and has been awarded several awards over the years. Her expertise in the arena of shopper marketing makes the powerful combination of REL service delivery across the spectrum of clients.
Message from REL Field Marketing Team
On behalf of the Irish team at REL Field Marketing Ireland we are thrilled to achieve Business All-Star Accreditation. The robust accreditation process provided us with the opportunity to reflect on our brand story and achievements and above all the value we create for all our stakeholders and in particular our customers.
To receive Thought Leader – Shopper Marketing is a particular highlight as Paula Lawlor has spent her entire career in this industry.
We would like to thank not only the Foundation but also our wider team and most importantly our customers and all those that support us as we continue our growth in Ireland. We look forward to continuing to meet and indeed exceed the standards set by the All-Ireland Business Foundation and collaborating with the TRIBE members.